Gavin Babel

Organic Social & Short-Form
Content Strategist

I build, revive, and grow short-form media properties through audience research, content strategy, scripting, testing, and performance analysis.

Portrait of Gavin Babel

500K+

Followers Grown

1B+

Organic Views

51.2K → 122.6K+

in ~1 Month

MentallyMove

Grew this faceless short-form account from zero through research, scripting, editing, and performance iteration.

0 → 200K+

followers

597.5M

views

10.5 months

to reach

Five documented videos surpassed 2M views. Top documented video reached 3.6M.

What I did

  • Content research, ideation, hooks, and scriptwriting
  • Editing and organic growth strategy
  • Analytics and performance iteration
View Proof
TikTok profile for MentallyMove showing 200.8K followers and pinned videos with 2.0M, 3.5M, and 2.1M views.
TikTok analytics snapshot for MentallyMove, February 11 to March 10, showing 4.3M video views and 156,404 total followers.

GrowthLegend

Repeatedly revived and repositioned this property through periods of inactivity and niche changes.

51.2K → 122.6K+

followers

+71.4K

in ~1 month

23.9M

views

What I did

  • Competitor research, winning and failing content analysis, and content-gap identification
  • Original concepts, hooks, and scripts, with daily publishing
  • Analytics and performance iteration
  • Editor direction while retaining strategy, ideation, and performance decisions
View Proof
TikTok profile for GrowthLegend showing 123.7K followers and pinned videos with 4.6M, 1.6M, and 1.5M views.
TikTok analytics for GrowthLegend, August 13 to September 9, showing 17.6M post views and a 357.5% increase in views over 28 days.

Growth Academy / WealthilyGrow

Trusted to take an outside company’s newly created account from zero and independently operate the content system.

0 → 51.9K

followers

155M

views

~1.5 months

to reach

What I did

  • Full content operation: strategy, ideation, scripts, hooks, and editing
  • Publishing, analytics, promotion, and monetization
  • Scheduled reporting to the founder
View Proof
TikTok profile for WealthilyGrow (Growth Academy) showing 51.9K followers and pinned videos with 4.7M, 2.3M, and 1.3M views.
TikTok follower analytics for WealthilyGrow showing growth from near zero to 49,722 followers between April 11 and May 8.

Selected Results

Different accounts. Repeatable growth.

bio_hacks profile picture

bio_hacks

0 → 26K

followers

77.7M

views

Grew from zero in approximately one week.

View proof
MarbleRaces profile picture

MarbleRaces

16.7K

followers

49.8M

views

Audience comments were used as a qualitative research source for content ideation.

View proof
GrowthLegend profile picture

Earlier GrowthLegend Revival

11.2K → 51.2K

followers

~1 month

after ~2 years dormant

Revived after roughly two years dormant.

View proof

How I Approach Organic Growth

  1. 01

    Research

    Analyze the niche, competitors, audience behavior, winners, failures, and content gaps.

  2. 02

    Concept

    Identify ideas with proven demand while developing a differentiated angle.

  3. 03

    Hook + Script

    Package the concept for attention, retention, and the specific audience.

  4. 04

    Publish + Measure

    Track performance and identify what is actually working.

  5. 05

    Iterate

    Scale winning patterns, improve weak concepts, and reposition when necessary.

Gavin Babel

Organic Social & Short-Form Content Strategist

Open to remote social, content, and creative strategy opportunities.